Why is focusing on branding so important? At the core of any business is its brand. Having a strong brand is critical to any organization because it establishes trust, leaves lasting impressions, supports all advertising efforts, encourages customer growth and ultimately, leads to greater financial value. A powerful, memorable brand is what distinguishes you from your competitors and allows for the best positioning of your offerings throughout the environments you operate in.

Internet Marketing and Management Group's Integrated Branding Solutions are comprised of 8 foundation tools. We call these 8 tools our 8PASS system or 8 Point Advantage Start System. They can be implemented for start-up or mature businesses.

Start-up business:
Perfect for any new or young company looking to jump start their business. We integrate your ideas with our tools, experience and creativity to build a successful brand. This is precisely why we look at all of our client’s Integrated Branding Solutions during the relationship starting point. After the 8PASS is done, your business is branded for success both online and offline regardless
of the media used or campaigns implemented.

Mature business:
Many elements of our 8PASS system will also be very valuable for existing businesses that are looking to rebrand, change direction or just upgrade their overall brand image. Our experience shows us that even the most established companies can often benefit from a premier makeover, which is precisely why we look at all of our clients Integrated Branding Solutions during the relationship starting point.